Fun Stuff to Know About Us:

Our Who:

We’re a small craft bakery in Keene, New Hampshire. Everything we make is done in small batches, with natural, GMO-free ingredients and nothing artificial. We think a cracker should be able to hold its own — and make everything around it better. That’s the whole idea.

Our What

Jack’s Crackers products are based on the idea that a cracker is a lot like life. It may be simple, but it doesn’t have to be boring. Based in Keene, New Hampshire, our crackers are hand made in small batches with natural, GMO free ingredients and are preservative free. They are great by themselves or with your favorite toppings.

Our Why:

Not too many people are willing to stand in the middle ground. Being in the middle means being able to stand on your own, but also being wiling and able to support others and help them to be more of what they are. These crackers started as a “plate” to use to serve a dish in a cooking competition. We’ve continued to create more plates in different and fun flavors that can stand alone, but also compliment and support other foods; both literally and figuratively. We also love helping people understand that creating good food is not magic, but a skill that develops from paying attention to both what you like and what works well together. We all can be creative in the kitchen, and our products are designed to create a base from which people can do this.

If We Were a Person, We Would Be:

Your quiet and confident good friend. The one who’s always there to support your and help you feel good about yourself. The one with the quiet confidence and slightly dry sense of humour that can make the day just a little better. The person who doesn’t need to be in the limelight, but who’s contribution is really missed when it’s not there. The one who, in a very gentle way, taught you about how wonderful the taste of a fresh peach can be. The one who knows a lot about what makes for good food, and shows it to you rather than tells you. The one you want to have make you a great meal when you’re sad or feeling under the weather. The one who is there to help you become more confident and comfortable in the kitchen and in your life.

What People Say:

“These are really great crackers. It’s really cool how when you eat them, the taste kind of blooms in your mouth, like a good wine. They have a lot of different and unique flavors and are made with really simple ingredients. And they have a really nice package.“